Before Cowork
The stand team comes back with a badge-scan export, photos of business cards and a page of handwritten notes. Over the next week somebody merges the lists by hand, guesses which leads matter, and writes follow-up emails one at a time. By the time the last email goes out, the visitor has forgotten the stand.
With Cowork
- Everything goes into one folder: the scan export, the card photos and the notes.
- The brief explains who counts as a priority lead, what each product line offers, and the tone your company uses.
- Cowork reads the photos, merges and de-duplicates the contacts, and builds a spreadsheet with a priority column and a reason for each rating.
- It drafts a follow-up email for each segment in a Word document, ready for the sales team to edit.
- A one-page summary for the sales head shows lead counts by country, sector and product interest.
People still decide who gets which email, and people still press send. What disappears is the merging and formatting that used to take most of the week.

